Psychology Tricks to Sell Better and Faster [Infographic]

Written by Emma Brudne


Just like any complex system, the human brain contains quirks. For instance, a multitude of details unrelated to an object’s inherent worth can significantly skew our perception of it — its color, the time at which we first come into contact with it, others’ perspectives on it, what we were doing just before it was introduced, the words used to describe it, and so on.

Bottom line? If you think each opinion you form is totally rational, you’re sorely mistaken.

While salespeople should never seek to bamboozle their prospects, it doesn’t hurt to be mindful of the brain quirks we’re all privy to. The following infographic from Help Scout uncovers 10 psychological idiosyncrasies that salespeople can use to their advantage.

Here’s an example. Let’s say you want a prospect to be receptive to an off-the-wall idea. Bearing in mind that labels can sometimes influence people’s behavior, you might send the following email:

I’m so excited to present my idea later today — I’m confident that it will double your revenue. It’s a little unconventional, but I know you’re always open-minded when it comes to novel tactics.

Thanks to your priming, the prospect is much more likely to be receptive to your presentation.

Dig into the graphic below for more psychological tactics that can help you sell better and faster. You might even bookmark this one — there’s a wealth of valuable information packed into a small space.




Bringing All Media and Associations Together with Information, Ask Questions, Give and Get Answers and World-Class Training and Informational Site. WELCOME Hey there, Welcome to the community! The NCMA - National Community Media Alliance was established with you in mind. As a member of the community, you'll receive the information you need to build a powerful media brand. So, you now have a great resource to help you build the brand you’ve always wanted. NCMA is not an association, we support ALL associations, but an ALLIANCE of all media AND associations by providing information and data to help member's organization or media group. All Association Directors, Board Members, and Members are invited are to be active and be a voice to all members and future members. Our hope is to provide much needed valuable information to all. Now, over the next few days, be active in the Group…ask questions and answer questions. We ask that you be active and SHARE our group WITH OTHERS in your organization and your company. Take some time to review our posts and let us know if you have any questions, suggestions or comments. Again, let me say WELCOME ABOARD. I'm really, really excited to have you in our community.

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s